Our Values

Clean & Transparent

LANO is a pioneer in clean beauty. We believe that nature provides us with the most powerful ingredients of all – and that a short ingredients list is a good ingredients list. Our products contain no known ‘suspicious’ chemicals, and we list all of our ingredients and natural percentages clearly, on each of our products.

Cruelty-Free

We believe that beauty products should be cruelty free. We are proud to be Leaping Bunny approved. A global programme, Leaping Bunny requires cruelty free standards over & above legal requirements.  All of our products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty free products. We adhere to a fixed cut-off date policy & proactively monitor our suppliers to ensure that our products continue to adhere to the Leaping Bunny criteria. Our supplier monitoring system is also independently audited. For more info go to Cruelty Free International.

We believe in connecting urban with country and rural communities that may be invisible to many. They may be suffering through drought, fire or other hardship.

Sustainability

Lanolin is a natural, renewable and sustainable resource - it's a by-product of wool washing. Sheep's wool grows continuously, so they need to be shorn each and every year. 

Consuming less is at our core. Our approach to sustainability is to start at the source - to be more mindful about reducing consumerism in the first place. We do not launch dozens of unnecessary products each year. We make excellent, useful products that are made to be truly multi-purpose. So, you can buy less, by buying better.

Kindness & Connection

We support Rural-Aid, Buy-A-Bale, Wires Wildlife Rescue, California Fire Department, NSW Fire Service and The Port Macquarie Koala Hospital.

During the Coronavirus pandemic, we donated many thousands of products to Royal North Shore Hospital Sydney, Prince Of Wales Hospital Sydney, The Royal Children's Hospital Melbourne,  Columbia Presbyterian Hospital , BeautyUnited USA, NYU Medical Center & Frontline Beauty Canada.